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Your Film into the Film Festivals ”
Karen Copeland interview with Cyndi Greening
Show Details (20
Karen Copeland & Cyndi Greening discuss
strategies for improving the chances of getting your film programmed
into a festival.
Why try to get your film into a festival? Festivals bring distributors who see how an audience reacts to your film. They can gauge marketability and artistic merit.
What will improve your chances?
- Have an Original Story with Original Characters engaged
in a compelling conflict with a satisfying resolution.
Don't make SNATCH-Lite
or PULP FICTION-Lite or LOST IN TRANSLATION-Lite. Make your own, original
film. Read Robert McKee or get JOHN
TRUBY's Story Structure course. I have found Truby to be the
most effective screenwriting program!! After Truby, everything I wrote was
either optioned, purchased or permanently borrowed (stolen).
- Without A Box Shows
1,553 Festival Options!
Everyone wants to get into the "A" festivals.
The "B", "C" and "D"s can be as good for
a filmmaker. Steve Friedlander (Exec. VP at Warner Brothers) told the story
at Sundance 2005 of KISSING JESSICA STEIN being purchased
at festival attended by about 300 people.
- Make sure your film is a Good Fit!
waste your time and money applying for festivals that are inappropriate.
For example, Full Frame is
a documentary film festival. Even if your dramatic narrative film is the
BEST one in the universe, it probably won't make it into Full Frame. Three
books to help you learn about the festivals:
High Quality Dupes & Follow All the Rules!
- Chris Gore - The Ultimate Film Festival Survival Guide
- Adam Langer - The Film Festival Guide
- Shael Stolberg - International Film Festival Guide
all of the requirements and follow them exactly. Watch deadline! "Mail
by" not the same as "Received by." Does the Press Kit have to
be included? Any other ancillary materials needed? Send the film in the accepted
FORMAT. Some festivals only take VHS, some only DVD. Send what is required.
Study websites, old catalogs, old interviews,
or whatever you can find to help you determine they type of film that is
most likely to be successful as the festival. Create a personal connection,
if possible, with "best" programmer for film. Best programmer
is most receptive audience for your film.
Many festival programmers have a tracking sheet
of potential films. That tracking list is culled from a variety of
sources including trade publications -- Variety and Hollywood Reporter.
Submit your film for inclusion in the Production Charts (pre-production,
production and post) so key industry personnel and festival programmers
can track your film. A valuable tip learned at Dov
Siemens Film Workshop.
Prepare Your Press
Kit / Electronic Press Kit!
Electronic and traditional
press kit containing logline, short and long synopsis, biographies
of key talent and production personnel, production stills and headshots
are vital for generating coverage whenever someone is interested
in your film. Sony
Pictures Classics has links to Press Kits and Slideshows for
upcoming releases that you can view online.
If you're chosen for a festival,
assemble your promotional team (if you haven't already). You
will want to hire a public relations firm known for work with
independent filmmakers, perhaps a producer's rep, an entertainment
attorney to negotiate your contract, and an event manager to
plan your Festival Party.
©2007 Greening Productions / Angel&Wings
• All Rights Reserved